ADVERTISING / FILM / 2021
WHATSAPP : ONE
100 billion messages in one day. That’s how WhatsApp connects the world on New Year’s and helps friends and families feel close. It’s a global moment of celebration, yet on an individual level it becomes even more important. To some it’s the real moment of transition and the new year only really begins, when they get the message they’ve been waiting for.
Agency :BBDO (berlin, GERMANY)
creative directors : Erick Barrios Hernandez, Wolfgang Warzilek
CONCEPT:Deepanjali Singh, FLORESTAN ROESEMANN, ERIN CONBOy, DARA KLEYER
SCRIPT: DEEPANJALI SINGH, FLORESTAN ROESEMANN
director/production company : niclas larsson / iconoclast berlin
MEDIA COVERAGE : SHOOTONLINE ADWEEK THEFACE MOBILEMARKETING SOMAG ADAGE HORIZONT BRANDEQUITY WUV MEEDIA PROPMARK CICADEMARKETING LBBONLINE CLUBDECRIACAO MARTECHSCROLL ADGULLY D&AD GRAPHITE PENCIL X 1 | D&AD WOOD PENCIL X 1 | CICLOPE GOLD X 1 | CICLOPE SILVER X 2 | CICLOPE BRONZE X 2 | CANNES LIONS SILVER X 2 | CANNES LIONS BRONZE X 2 | NEW YORK FESTIVALS GOLD X 2 | NEW YORK FESTIVALS BRONZE X 2 | ONE SHOW SILVER X 1 | ONE SHOW MERIT X 3 | ADC NY MERIT X 4 | ADC GERMANY GOLD X 5 | ADC GERMANY SILVER X 2 | ADC GERMANY BRONZE X 2 | CLIO BRONZE X 1 | CLIO SHORTLIST X 2 | LIA GOLD X 3 | LIA SILVER X 1 |